Must insurance agents that are business associates of a health plan seek a prior authorization before talking to a customer in a face-to-face encounter about the insurance company's other lines of business?


No. In the specific case of face-to-face encounters, the HIPAA Privacy Rule allows health plans and their business associates to market both health and non-health insurance products to individuals.



Date Created: 12/20/2002

Content created by Office for Civil Rights (OCR)
Content last reviewed on July 26, 2013